Tag Archives: Christophe Pradère
Design by Designers… 4
3 July 2011
What are the three packages or innovations that recently won you over, and why ?
Christophe Pradère, managing director of BETC Design
Paco rabanne’s one Million: It’s modern art in the shape of an ordinary consumer product. The “container” function is crossed with another object. Only the symbolic value of the packaging has been wrought;...

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