The first acts of the pregnant woman to her child are rituals charged with emotions, often around a care, an intimate and strong relationship. This unique moment of transmission is lost in our societies. Marie-Pascale Ballet, 34 years old, and tired of her job as a management consultant, has traveled around the world, observed the mother-child relationship in different cultures, had a baby and wanted to reconnect with the natural transmission. When she came back, the idea of an organic cosmetics brand designed for expecting mothers imposed itself to her, giving them the opportunity to express emotions. “I wanted to reintroduce emotion in motherhood, because pregnancy is a happy time and it’s time to get out of directing and stressing  speeches » said Marie Pascale.

From this emotion is born OMUM, a nice range that makes you want to make babies. The formulations are simple with the requirement of an exceptional quality to protect the health of the baby and mother. The actives are known, safe, carefully selected from organic farming. The products are water free and without conservatives for 4 of the 5 products, and over-packaging is excluded.

« La Surdouée », « le Bienfaiteur », « le Cajoleur »… the product is an emotional ritual that will strengthen complicity through the gesture between the mother and the unborn baby. Like « la Confidente », highly cocoon, to wrap the belly and make the baby move or « la Délicieuse », a herbal milk for the bath, which provides a moment of well-being, relaxation and pleasure to the mother.

The fragrances are natural and discrete, and especially approved by the pregnant women that Marie-Pascale Ballet has involved in the development of products.

The launch of the range is scheduled for early 2012 but OMUM will be first presented on ZOOM – COSMEETING.

Kristel Milet

COSMEETING @BEYOND BEAUTY

from 12 to 14 september 2011 Paris Porte de Versailles

www.beyondbeautyparis.com