Is this still a niche market? What are the preferred distribution channels for organic cosmetics and their evolutions? Which segments benefit from the consumers’ enthusiasm?

What is the breakdown of the European global sales by country? What are the different marketing strategies and branding codes? What are the prospects of the organic and natural market in 2015?

THE NATURAL BEAUTY SUMMIT EUROPE answers each of these questions on Tuesday, September 12^th. A morning led by Sandie Jaidane with:

For the French and European market :

Nicolas BOULANGER – Consultant – Eurostaf / Les Echos, who will present an exclusive study of “Facts & Figures” on the French market and consumers: what are the segments that benefit from the enthusiasm of consumers? What are the different marketing strategies & codes registered? What future for this market?

Françoise BONNAL – Sociologist, author, and expert on brands who will present the first study on consumers and responsible products, by the Observatory of consumers’ purchasing behavior. What is the distribution? Can we rely on the distribution? What is the french position ?

Luckshie HARAN – Consultant – DATAMONITOR European Study on consumers of natural cosmetics

Carrie MELLAGE (Consumer Product Director) / Vera SANDAROVA (Marketing Communication) – KLINE

Market research on natural cosmetics (facts & figures)

Marketing and communication

Alice AUDUIN – Sustainable Development Manager – Havas Media FRANCE / Novethique.fr

What communication to adopt for green brands?

Cécile LOCHARD – Author of “CITIZEN LUXURY”, Luxury and Sustainable Development: “Sustainable Development” stratégies of cosmetics companies and marketing stratégies of green brands

INTERTEK – Official sponsor

BASF – Official Sponsor

NATURAL BEAUTY SUMMIT EUROPE

MASTERCLASS 1

Morning of 12 Sept. 2011 – Beyond Beauty Paris – Hall 5 – Porte de Versailles – Paris

The Natural Beauty Summit badge provides admission to the Beyond Beauty Paris

NATURAL BEAUTY SUMMIT 2011

www.naturalbeautysummit.com du 12 au 15 septembre 2011 – Paris – Porte de Versailles

Découvrez notre web brochure The Beauty Week