The Federation Pionnières (Pioneers), which develops in France and elsewhere the idea of incubators projects led by women – on the model of Paris, Normandy and many other pioneers, to Casa and Belgrade pioneers – questions with accuracy and legitimacy of Europe’s creative innovations.

What model for what future, how to plant this pioneering spirit in the humus of new generations, and ensure that women’s entrepreneurship exceed more than the 30% mark it seems to have reached today?

Not simple, because we are far back and immunize very young … What the experts say, educators and consultants, gathered around Federations Pioneers and Frédérique Clavel, its president, to speak on December 1st?

Frédérique Clavel, Federation Pionnieres President

Today, equality is neither in education nor in business, much less of information technology, energy or health. “Women are much less represented in these growth sectors” regrets Pascale Auger CapGemini Consulting, initiator of the Innovation Awards and Sustainable Development. Because women are anxious and they are afraid of failure, they choose for themselves the less complex courses, worry about the responsibilities, and remain, for 70% of them women entrepreneurs without employees. Europe cares, and thanks to the Lisbon Protocol, entrepreneurship is now registered as an objective of education, as well as training in entrepreneurship will become a priority for France. Certainly, for a long time, large groups have promoted spin-offs and incubators. That is not enough, and we must insist on the importance of female role models in business and the need to develop mentoring. “Each frame should have a role in detection of entrepreneurial skills,” says Christian Margaria (Advisor to Commissioner training on diversity and equal opportunities). Probably because they are less sure of themselves, women are more perfectionists. And good news, they also need to raise less money to start their own business, 1 / 3 less for the same result as men because they have a real talent for creative financing packages. In short terms, the queens of bootstrapping!

And to be persuaded, just look at the guestbook of Federation Pionnières opened in 2005: 1,000 support applications for the creation of companies in the field of innovative services to individuals and businesses, along with 300 projects, 150 creation businesses themselves create jobs. Great pride in our universe: the beauty is not absent from this list, they included among other companies Officinea, Desire for Nature, or rdvbeaute.fr or Cosmétique du monde.

Info. www.federationpionnieres.org

Sabine Chabbert – Editor in Chief Beyond Beauty MAG