Within a few years’ time, all ours jobs have changed and the crisis has sped up the process, feeding our questions on one another’s roles, the breakdown of responsibilities, the ranking of priorities, and all manner of questions and what have you… It’s true, we need to work differently, get down to essentials, stop sprinkling things every which way and start targeting, start changing habits to reconsider how we work, start modifying form to transform content. Beyond Beauty Paris has not escaped this revolution. Nor has Beyond Beauty MAG. And though the paper version remains, with an issue every quarter analyzing information in all its forms and still in the same large format that enhances the work of an entire profession, the BBMAG website is undergoing transformation to take on the look of a blog-portal on creativity in the beauty world. Aside from the flip-book and PDF versions of the magazine, Beyond Beauty Blog will offer more frequent information and will do so more spontaneously and interactively thanks to the supply of news from trade shows and their exhibitors, from summits and their participants. And also, thanks to your efforts.
Because this is also one of the revolutions we are experiencing: it’s called work sharing, and I already feel a lot less alone!
The year 2010 is definitely getting off to a very good start…
Sabine Chabbert
Editor-in-chief of BBMAG

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