Following andiroba, cupuaçu and other ingredients from Brazil’s biodiversity, Natura is now interested in cacao, for which it has signed partnership agreements with planters from the Cabruca community near Bahia. From their harvest, the specialist of “relationship” sales has developed Ekos, a line of six products with cacao butter with hydrating, nourishing and softening properties: for the body (hydrating Fleur de crème, and Crème pulpe for the legs and feet), bath (exfoliating butter) and hair (shampoo, conditioner and crème bath). Price: €8.80 to €22.

Sabine Durand

Beyond Beauty MAG #28